AI Prompt Templates for Every Use Case
Building great prompts from scratch every time is inefficient. The most productive AI users maintain a library of reusable templates — structured prompts with placeholder variables that can be customised for any specific task. This guide provides ready-to-use templates across every major use case, formatted for immediate deployment.
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How to Use These Templates
Each template uses square brackets to mark the variables you need to replace with your specific details: [your product name], [target audience], [word count]. Copy the template, replace every bracketed item with your specifics, and the prompt is ready to use. Do not leave any brackets unfilled — each one represents information the AI needs to produce a relevant output.
Save your customised versions of these templates in a document or note-taking app. Over time, you will build a personal library of tested prompts that reliably produce professional results for your specific use cases.
Content Writing Templates
These templates cover the most common content writing tasks. Each is structured to produce professional-quality output rather than generic content.
You are a senior content writer specialising in [industry/niche]. Write a [word count]-word blog post for [target audience: specific description]. Title: [your title] Goal: [what this post should achieve — educate / persuade / convert / entertain] Structure: - Opening: [hook type — story / statistic / question / bold claim] - Section 1: [topic] - Section 2: [topic] - Section 3: [topic] - Conclusion: [what you want readers to take away or do] Tone: [e.g. authoritative but accessible / conversational / inspirational] Include: [any specific elements — examples, statistics, case studies] Avoid: [any phrases, approaches, or topics to exclude]
You are a social media strategist for [platform: LinkedIn / Instagram / Twitter/X]. Write a [platform] post for [brand name — describe the brand and its tone of voice]. Topic: [what this post is about] Audience: [specific description of who will see this] Goal: [awareness / engagement / clicks / conversions] Hook style: [question / bold claim / story / statistic / list] Length: [short under 100w / medium 150–250w / long 300w+] CTA: [what you want them to do] Hashtags: [include / exclude / [number] maximum]
You are an email copywriter who specialises in [cold outreach / newsletters / transactional / re-engagement] emails. Email purpose: [exactly what this email needs to achieve] Sender: [name, role, company] Recipient: [name, role, company, what you know about them] Context: [any relevant background — previous interaction, how you got their details, etc.] Write: - Subject line: [3 options] - Preview text: [1 option] - Email body: [word count] words Tone: [professional / warm / direct / conversational] CTA: [specific action you want them to take] Avoid: [clichés or phrases to exclude]
Business and Strategy Templates
These templates are designed for the most common business analysis and planning tasks. They are structured to produce actionable outputs rather than generic frameworks.
You are a senior strategy consultant specialising in [industry]. Produce a competitive analysis for [my company name], a [description] targeting [target market]. My top 3 competitors: [competitor 1], [competitor 2], [competitor 3] Analyse each competitor across: 1. Product/service offering and key features 2. Target market and positioning 3. Pricing model and price points 4. Marketing channels and messaging 5. Known strengths and weaknesses (based on public information and reviews) Format: Comparison table for features + prose analysis for positioning and strategy. End with: 3 specific strategic recommendations for how I can differentiate and compete effectively.
You are a senior HR professional and talent acquisition specialist. Write a job description for a [job title] role at [company name]. Company: [brief description — industry, size, stage, culture] Role overview: [what this person will do in 2–3 sentences] Key responsibilities: [list 5–7 main responsibilities] Required qualifications: [must-have skills and experience] Preferred qualifications: [nice-to-have skills] Salary range: [range or "competitive"] Benefits: [key benefits to highlight] Tone: [professional / startup / corporate] Length: 400–600 words Avoid: [any language or requirements to exclude — e.g. "rockstar", "ninja", degree requirements if not essential]
Image Generation Templates
Image generation prompts require a different structure from text prompts. These templates use the SSSAC framework (Subject, Setting, Style, Atmosphere, Camera) which is optimised for Midjourney, DALL-E, and Stable Diffusion.
[Subject description: age, gender, ethnicity, expression, clothing] Setting: [location or background description, lighting source] Style: [photography style — editorial / commercial / documentary / fine art], [reference photographer or brand if applicable] Atmosphere: [mood and emotional quality of the image] Camera: [camera model], [lens focal length], [aperture], [lighting description] --ar [aspect ratio: 1:1 / 4:5 / 16:9 / 9:16] --style raw --v 7
[Product name and description: colour, material, key visual features] Setting: [surface material], [background], [props if any], [lighting source and direction] Style: [photography style — minimalist / lifestyle / luxury / editorial], similar to [brand reference] Atmosphere: [mood — aspirational / clean / warm / dramatic] Camera: [camera model], [lens], [aperture], [colour grade description] --ar [ratio] --style raw --v 7
[Subject description: what is depicted, key visual elements] Setting: [environment, time of day, weather, background elements] Style: [art style — watercolour / digital art / oil painting / vector / pixel art / etc.], inspired by [artist or style reference] Atmosphere: [colour palette, mood, emotional quality] Technical: [level of detail — highly detailed / simplified / sketchy], [composition — close-up / wide shot / bird's eye] --ar [ratio] --v 7
⚡ MIDJOURNEY MAESTRO — FULL IMAGE BRIEF CONCEPT: - Image type: [portrait / product / landscape / abstract / illustration / architectural] - Primary subject: [detailed description] - Secondary elements: [supporting visual elements] - Negative space: [what should NOT be in the image] SUBJECT: [Detailed description of the main subject — appearance, position, action, expression] SETTING: [Location, time of day, weather, background, foreground elements, props] STYLE: - Photography/art style: [specific style name] - Reference: [photographer, artist, brand, or film to reference] - Colour palette: [specific colours or palette description] - Texture and finish: [smooth / grainy / painterly / photorealistic] ATMOSPHERE: - Mood: [the emotional quality of the image] - Lighting: [type, direction, quality, colour temperature] - Time of day: [golden hour / blue hour / midday / night] CAMERA (for photorealistic images): - Camera: [brand and model] - Lens: [focal length] - Aperture: [f-stop] - Special effects: [bokeh / motion blur / lens flare / etc.] OUTPUT PARAMETERS: --ar [aspect ratio] --style [raw/cute/expressive] --v 7 --q 2
Research and Analysis Templates
Research prompts are most effective when they specify the depth of analysis required, the format for presenting findings, and explicit instructions for handling uncertainty and potential inaccuracies.
You are a market research analyst specialising in [industry]. Produce a structured market analysis of [market/segment] focused on [geographic scope: global / UK / US / etc.]. Cover: 1. Market size and growth rate (with sources where possible) 2. Key players and market share estimates 3. Customer segments and their primary needs 4. Pricing benchmarks and business models 5. Key trends and emerging opportunities 6. Barriers to entry for a new competitor Format: Structured report with numbered sections. Include: An executive summary of 3–5 sentences at the top. Flag: Any information you are uncertain about or that may be outdated.
You are an academic researcher specialising in [field]. Produce a structured literature review on [topic]. Scope: [specific aspect or question to focus on] Depth: [undergraduate / postgraduate / professional] Length: [word count] Structure: 1. Introduction: Define the topic and scope 2. Main themes: [3–4 key themes or debates in the literature] 3. Key studies: Summarise the most important research (note: flag if you are uncertain about specific citations) 4. Gaps and debates: What is contested or under-researched? 5. Conclusion: What does the literature tell us overall? Important: Flag any specific citations you are not certain about. I will verify them independently.
Building Your Personal Template Library
The templates in this guide are a starting point. The most valuable templates in your library will be the ones you customise for your specific industry, audience, and use cases. Here is a simple system for building and maintaining your library.
- ▸Start with your top 10 tasks: Identify the 10 things you use AI for most frequently. These are your highest-priority templates to build.
- ▸Test each template 3 times: Run each template with different inputs and refine it until it consistently produces outputs you are happy with.
- ▸Document the variables: Make sure every variable is clearly marked with square brackets and a descriptive label.
- ▸Note the AI tool: Record which AI tool each template was tested on — some templates perform better on specific models.
- ▸Review quarterly: AI models improve rapidly. Templates that worked well 6 months ago may benefit from updating as model capabilities change.
For the most complex and high-value tasks, EMOs provide a professionally engineered alternative to building templates from scratch. Each EMO in the EMOAi Shop is built on a named framework, tested across multiple AI tools, and designed to produce professional results from the first use.
Frequently Asked Questions
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